
Website
Design - Stage 6
Link Building
It's a good
idea to have a few outgoing links from your website to other related
(but not competing) sites as this is valued by search engines and useful
for visitors. It is also essential that if you have a small website
every page links to every other page (with a relevant word or phrase
for the link) or if you have a larger website, that internal links are
well organised and intuitive.
That said, in
order for your website to be placed highly by search engines (particularly
Google), it is essential that other websites link to you. Another obvious
benefit is that people viewing other websites will also click those
links, meaning that a search engine is not the only way to find your
site when browsing the net.
As part of any
website we design (unless you specifically request us not to), we initiate
for free a link building process to ensure that at least 10 quality
links point to your website. A single link from a reputable
website is worth many links from disreputable websites or web
pages with hundreds of links on them (such as link farms), which can actually have a detrimental effect. Click to
see exactly what we mean by a quality
link.
Once your website
is visible and has quality content, you will also find that other people
will start to link to your site without you needing to do anything.
If you opt for
our ongoing promotion service, we will also generate new links for you
each month, to gradually enchance your web presence and ensure your
website stays recognised by search engines.
Next
- Ongoing Promotion